Terms of Service

2. Definitions

3. Eligibility, registration and account security

3.1 Who may use the Platform

• You must be at least 18 years old (or the age of legal majority in your jurisdiction, whichever is higher) to create an account or enter into a Collaboration.
• You must have the legal capacity to enter into binding contracts, and must not be barred from receiving services under any applicable law or sanctions regime.
• Brand accounts must be operated by a person authorised to commit the business to campaign spend and to the Collaboration Agreements they accept.
• We may require Creators or Brands to hold, and to keep valid, any licence or permit required by law for the activity in question — including, where applicable, an advertising or influencer licence issued by the competent Saudi authority.

3.2 Accurate information and verification

• You must provide true, current and complete information when registering, and keep it up to date — this includes your legal name, contact details, commercial registration or national identity details where requested, banking or payout details, and the social accounts you represent as yours.
• You may only connect social media accounts that you own or are formally authorised to manage.
• We may verify your identity, your business, your ownership of a Connected Account, your audience quality, and the accuracy of any metric you present, at any time, using automated checks, official platform APIs, third-party providers, or documentary evidence we request from you.
• We may refuse, suspend or remove any account, profile, campaign or listing that fails verification, that we reasonably believe to be inaccurate or fraudulent, or that presents a risk to other Users.

3.3 One account, and account security

• Each person or legal entity may hold one account of each type, unless we agree otherwise in writing. Duplicate, shadow or “backup” accounts created to evade a suspension, inflate reach, manipulate ratings or apply multiple times to the same Campaign are prohibited.
• You are responsible for keeping your credentials confidential and for all activity that occurs under your account. Do not share your password, and do not allow another person to use your account.
• You must notify us immediately at [email protected] if you suspect unauthorised access to your account.
• You may not sell, rent, transfer or assign your account, your profile, your ratings or your history to any other person.

4. Trendly's role — what we are, and what we are not

Trendly provides a venue, a set of tools and a payment mechanism. Brands and Creators contract directly with each other. Understanding this allocation of responsibility is essential to these Terms.

• Trendly is not a party to the Collaboration Agreement between a Brand and a Creator, is not an agent, employer, manager, joint venturer or partner of either, and does not sell advertising services on a Creator's behalf.
• Creators are independent contractors. Nothing on the Platform creates an employment, labour, agency or sponsorship relationship between a Creator and Trendly, or between a Creator and a Brand, unless the parties expressly agree otherwise in a separate signed contract.
• Trendly does not guarantee that any Campaign will be filled, that any Creator will be hired, that any Offer will be accepted, that any content will perform to a particular level, or that any commercial outcome, reach, engagement or sales figure will be achieved.
• Trendly does not control, and is not responsible for, the quality, safety, legality, timeliness or accuracy of Deliverables, the truth of any statement made by a User, the ability of a Brand to pay, or the ability of a Creator to perform.
• Where Trendly provides recommendations, matching, tier classifications, estimated pricing, audience quality scores or analytics, these are informational estimates based on data available to us and on third-party APIs. They are not advice or a warranty and must not be treated as the sole basis of a commercial decision.

4.1 Managed services

Where Trendly is separately engaged to manage a campaign, source Creators on a Brand's behalf, operate a managed brand account, or supply a Bundle, we act under the scope described in the relevant order, plan or written agreement. Acting in that capacity does not make Trendly a party to any Collaboration Agreement, and does not extend our liability beyond the limits set out in section 25.

4.2 Moderation

We may — but are not obliged to — review, screen, moderate, edit, refuse, delay or remove any Campaign, profile, Offer, message, review or item of Content, and may investigate any suspected breach of these Terms. Our exercise of, or failure to exercise, this right does not make us responsible for User conduct or User Content.

5. Brands, agencies, teams and managed accounts

5.1 Brand and agency accounts

• A Brand account may add team members. The account owner is responsible for the acts and omissions of every team member, and for removing access when a team member leaves.
• An agency operating on behalf of clients warrants that it holds written authority from each client to publish Campaigns, commit budget, approve content and accept these Terms on that client's behalf, and remains jointly responsible for payment and for compliance with these Terms.
• Where Trendly creates or hosts a managed brand account on behalf of a client, the client remains the controller of its own brand assets and is responsible for the accuracy of the material it supplies to us.

5.2 Creator accounts and representation

• A Creator account must be operated by the Creator or by a manager formally authorised in writing by the Creator. Where a manager or talent agency operates an account, both the manager and the Creator are bound by these Terms.
• A Creator must not accept an Offer they do not intend to, or are unable to, perform personally in the manner agreed. Substituting another person to produce or appear in Deliverables requires the Brand's prior written approval through the Platform.
• Creators are responsible for their own taxes, zakat, social insurance and licence obligations arising from income earned through the Platform.

6. Subscriptions, plans, fees and VAT

6.1 Plans and billing

• Certain features are available only under a paid subscription plan. The price, billing period, included features and any promise attached to a plan are those displayed at the point of purchase.
• Subscriptions renew automatically for successive periods at the then-current price until cancelled. You authorise us and our payment partner to charge your saved payment method for each renewal.
• You may cancel at any time before the next renewal date; cancellation takes effect at the end of the current paid period, and you retain access until then.
• We may change subscription prices or plan contents. Price changes apply from your next renewal, and we will give you reasonable prior notice by email or in-app so that you can cancel before the change takes effect.

6.2 VAT and invoices

• All prices are stated exclusive of value added tax unless expressly stated otherwise. VAT is applied at the prevailing statutory rate in the Kingdom of Saudi Arabia (currently 15%) where applicable.
• You are responsible for supplying accurate tax details for invoicing. Invoices are issued electronically and made available in your account.
• Where you are established outside the Kingdom, you remain responsible for any withholding, import, or local tax arising in your own jurisdiction.

6.3 Refunds on subscriptions

• Except where a specific money-back or performance guarantee is expressly displayed at the point of purchase, subscription fees are non-refundable once the billing period has begun, including for partial periods and unused features.
• Where a guarantee is displayed (for example a collaboration-count guarantee or a money-back window), the conditions shown with that guarantee at the time of purchase govern it, and you must claim it within the stated window by contacting support.
• We may refuse a refund or guarantee claim where the account has breached these Terms, has been suspended for cause, or where the claim results from conduct designed to abuse the guarantee.

6.4 Service fees on collaborations

Trendly may charge a service fee, commission or transaction fee on Collaborations, Bundles or payouts. Any such fee is disclosed to the paying party before the payment is authorised. Payment processing charges levied by banks, card schemes or payment providers, and any currency conversion cost, are borne by the party incurring them.

7. Campaigns, offers and the Collaboration Agreement

7.1 Publishing a Campaign

• A Brand publishing a Campaign must describe the deliverables, the compensation model, the usage rights sought, the timeline and any material requirement (such as exclusivity, location, product handling or approval rounds) accurately and in full.
• A Campaign must be a genuine commercial opportunity. Publishing a Campaign to harvest creator data, to collect free content, to build a contact list, to test pricing without intent to hire, or to promote a competing service is prohibited.
• A Campaign must not require anything unlawful, unsafe, deceptive, or contrary to the public order and morals of the Kingdom of Saudi Arabia, or contrary to the rules of the social platform on which the content will be published.

7.2 Offers, counter-offers and acceptance

• Offers, applications and counter-offers exchanged through the Platform are commercial proposals. Sending an Offer means you are willing and able to perform it on the stated terms.
• When an Offer is accepted by the receiving party through the Platform, a binding Collaboration Agreement is formed directly between the Brand and the Creator on the accepted terms, together with the Campaign brief and these Terms.
• The accepted Offer is the authoritative record of what was agreed. Any change to scope, deliverables, price, deadline or usage rights must be agreed in writing through the Platform; a variation agreed elsewhere is at the parties' own risk and cannot be enforced through our resolution process.
• Offers may carry an expiry. An Offer that expires, is withdrawn before acceptance, or is declined creates no obligation on either party.

7.3 Delivery, review and approval

• Creators must submit Deliverables through the Platform by the agreed deadline and in the agreed format, and must publish live content within the agreed publication window where publication is part of the Deliverables.
• Brands must review submissions within the agreed review window and either approve them or request a revision with specific, reasonable and actionable feedback that is consistent with the original brief.
• Revision requests are limited to the number agreed in the Offer. Requests that expand the brief, change the concept after approval, or repeatedly re-litigate settled points are a change of scope and may be refused or re-priced by the Creator.
• Where a Brand does not respond within the agreed review window, the Platform may treat the submission as accepted so that a Collaboration cannot be stalled indefinitely. The applicable window is shown in the Collaboration at the time of submission.
• Published content must remain live for the minimum period stated in the Campaign or Offer, and where no period is stated, for no less than 30 days, unless the Brand agrees to earlier removal or removal is required by law or platform policy.

8. Paid, gifted, hybrid, commission campaigns and bundles

8.1 Paid campaigns

The Brand pays the agreed Collaboration Fee. Funds are collected up front and held in Escrow, and are released in accordance with section 9.

8.2 Gifted campaigns

• The Creator receives a product, service or experience instead of a monetary fee. The gifted item is consideration for the Deliverables; it is not a gift in the ordinary sense, and it is not free.
• The Brand is responsible for delivering the item, for its safety, quality, legality and conformity, and for any shipping, customs, duties or access arrangements, unless expressly agreed otherwise.
• The Creator must confirm receipt through the Platform and must produce the agreed Deliverables. Accepting a gifted item and failing to deliver without a valid reason is a material breach and may result in the Creator being required to return the item or compensate the Brand for its value, and in suspension of the Creator's account.
• The Creator must disclose gifted collaborations as advertising in accordance with section 12, exactly as for a paid campaign.

8.3 Hybrid campaigns

Hybrid Collaborations combine a monetary fee with a gifted item. The monetary component is treated as a paid campaign, and the gifted component as a gifted campaign.

8.4 Commission and affiliate campaigns

• In a commission Collaboration, the Creator earns a rate per qualifying sale or action, attributed via the discount code, tracking link or other mechanism assigned in the Collaboration. Any cap, floor, minimum guarantee or attribution window is as stated in the Offer.
• The Brand is responsible for accurate, timely and complete reporting of attributed sales, and must not suppress, misreport or retroactively alter attribution to reduce commission owed.
• Commission is not payable on sales that are cancelled, refunded, returned, charged back, fraudulent, self-purchased by the Creator or their household, or generated in breach of these Terms. Commission already paid on such sales may be offset against future payouts.
• The Creator must not bid on the Brand's trademarks in paid search, spam discount-code aggregators, or place the tracking mechanism in channels the Brand has prohibited in the brief.
• Unless expressly agreed, the Brand may not change the commission rate for sales already generated. Rate changes apply prospectively from the date they are agreed through the Platform.

8.5 Bundles

• A Bundle is a package of Creators sold at a stated price for stated deliverables. The composition of a Bundle is indicative at the time of listing; if a listed Creator becomes unavailable, Trendly may substitute a Creator of comparable tier, category and audience profile, or refund the proportionate value of the unfulfilled part.
• Bundle pricing is for the deliverables listed. Additional usage rights, exclusivity, extended licences or extra deliverables are priced separately.

9. Payments, escrow, release of funds and payouts

9.1 Funding a Collaboration

• For paid and hybrid Collaborations, the Brand funds the Collaboration Fee (plus any applicable fees and VAT) before the Creator is required to begin work. A Creator is not obliged to start work on an unfunded Collaboration and should not be asked to.
• Payments are processed by third-party payment providers. Trendly does not store full card details. Your use of a payment provider is additionally subject to that provider's own terms.
• Funds held in Escrow are held for the purpose of settling the Collaboration. They do not accrue interest for either party and are not a deposit account.

9.2 Release of funds

• Funds are released to the Creator when the Brand approves the Deliverables, when the Deliverables are auto-approved under section 7.3, or when Trendly determines under section 22 that release is due.
• Where a Collaboration is partially completed, Trendly may release a proportionate amount reflecting the value of the work actually delivered and accepted.
• Trendly may withhold release, reverse a release, or freeze a balance where we reasonably suspect fraud, fake engagement, chargeback abuse, breach of these Terms, or where we are required to do so by law, by a court order or by a payment provider.

9.3 Payouts to Creators

• Payouts are made to the bank account or payout method registered in the Creator's account. The Creator is solely responsible for the accuracy of these details; funds sent to an incorrect account provided by the Creator may not be recoverable.
• Payouts may be subject to a minimum threshold, to a clearing period after release, and to identity or bank verification. Payment provider, bank and currency conversion charges may be deducted.
• Where a payout fails repeatedly because of details supplied by the Creator, or where a Creator's account remains inactive with an unclaimed balance, we will make reasonable attempts to contact the Creator using the details on file before dealing with the balance in accordance with applicable law.
• Creators are responsible for declaring and paying all taxes, zakat and other statutory contributions on amounts received through the Platform. Trendly may withhold and remit amounts where required to do so by law.

9.4 Chargebacks and payment abuse

• Initiating a chargeback or payment dispute for a Collaboration that was delivered as agreed is a breach of these Terms. We will provide the payment provider with the Collaboration record, submissions and messages as evidence.
• Where a chargeback, reversal or fraudulent payment leaves a negative balance on your account, you must settle it on demand. We may set off the amount against any funds we hold for you, suspend your account, and recover costs of collection.
• Using the Platform to launder funds, to move money between accounts you control, to obtain a cash advance from a card, or to disguise the true nature of a payment is strictly prohibited and will be reported to the competent authorities.

10. Cancellation, late delivery and refunds on collaborations

10.1 Cancellation by the Brand

• A Brand may request cancellation before the Creator has started work; in that case the Collaboration Fee is returned to the Brand, less any non-recoverable payment processing cost.
• Once the Creator has started work, cancellation requires the Creator's agreement or a determination under section 22. Where meaningful work has been performed, a fair proportion of the fee is payable to the Creator, taking into account the work completed and any product already consumed or content already produced.
• Where a Creator has already published live content in reliance on the Collaboration, the full fee is payable unless the parties agree otherwise.

10.2 Cancellation by the Creator, late delivery and non-delivery

• A Creator who cannot deliver must notify the Brand through the Platform as early as possible. Repeated cancellations, silent non-delivery, or abandonment of funded Collaborations will affect the Creator's standing on the Platform and may result in suspension.
• Where a Creator fails to deliver by the deadline and does not remedy this within a reasonable cure period agreed in the Collaboration, the Brand may cancel and receive a refund of the unearned portion of the fee.
• Where a gifted item has been received and the Creator fails to deliver, section 8.2 applies.

10.3 Quality disputes

Content that meets the brief cannot be rejected because of a change of marketing direction, an internal approval failure at the Brand, or subjective preference expressed after approval. Content that clearly and materially fails the brief may be rejected, and the Creator must be given the agreed opportunity to revise before any refund is considered.

11. Content ownership, licences and usage rights

11.1 Ownership

• The Creator owns the Deliverables they create, together with all intellectual property in them, subject to the licence granted below and to any different arrangement expressly agreed in the Offer.
• The Brand owns its trademarks, product designs, brand assets and any material it supplies to the Creator, and grants the Creator a limited, revocable licence to use those assets solely to produce and publish the agreed Deliverables.
• Nothing in these Terms transfers ownership of a Creator's persona, likeness, voice or name to a Brand or to Trendly.

11.2 Licence granted to the Brand

• On full payment (or on receipt of the gifted item in a gifted Collaboration), the Creator grants the Brand the usage rights specified in the accepted Offer.
• Where the Offer does not specify usage rights, the Brand receives a non-exclusive, non-transferable, worldwide licence to re-share and repost the Deliverables on the Brand's own organic social channels and website for 12 months from publication, with credit to the Creator.
• Paid amplification (boosting, whitelisting, dark posts, spark ads), use in paid advertising, use in out-of-home or broadcast media, use by third parties or affiliates, and perpetual or exclusive rights are NOT included by default and must be expressly agreed and priced in the Offer.
• A Brand must not materially alter a Creator's content in a way that changes its meaning, misrepresents the Creator's opinion, or attributes a statement to the Creator that they did not make.
• Usage rights end when the licence period ends. The Brand must stop using and, where reasonably practicable, remove the Deliverables from channels it controls after expiry.

11.3 Exclusivity

Any exclusivity or category non-compete restricting a Creator from working with competing brands must be expressly stated in the Offer, must be limited in duration and scope, and must be separately compensated. In the absence of such express agreement, no exclusivity applies.

11.4 Licence granted to Trendly

• You grant Trendly a non-exclusive, worldwide, royalty-free licence to host, store, reproduce, adapt for formatting purposes, and display your Content on the Platform to the extent needed to operate the service — for example to show a submission to the Brand, to render a profile, or to display campaign results.
• You additionally grant Trendly the right to use published campaign content, brand names, logos and performance results in Trendly's own marketing, case studies and showcases. You may object to a specific use by writing to [email protected], and we will stop that use within a reasonable period.
• You retain ownership of your Content at all times. This licence ends when the Content is removed, except for copies retained in backups, in records we must keep by law, or in materials already distributed.

11.5 Your warranties about Content

• You warrant that you own or have all rights necessary to submit and license your Content, including rights to any music, footage, fonts, images, trademarks or third-party material contained in it, and to the likeness of any person appearing in it.
• You warrant that your Content does not infringe any intellectual property, privacy, publicity, contractual or moral right of any person.
• You are responsible for obtaining any music or stock licence required for commercial use. A licence covering personal use on a social platform does not automatically cover a brand's advertising use.

11.6 Infringement complaints

If you believe Content on the Platform infringes your rights, write to [email protected] with the identity of the material, your proof of ownership, your contact details, and a statement that your complaint is made in good faith. We will investigate, may remove or disable access to the material while we do so, and may terminate the accounts of repeat infringers.

12. Content standards, advertising disclosure and legal compliance

12.1 Disclosure of commercial content

• All content produced under a Collaboration is advertising and must be clearly and prominently disclosed as such, in the language of the content, using the platform's own paid-partnership tool where available together with a plain-language label such as “Ad”, “Paid partnership”, “إعلان” or “بالتعاون مع”.
• Disclosure must be visible without the viewer needing to expand text, click “more”, or scroll through hashtags. Burying a disclosure at the end of a caption or in a hashtag block is not sufficient.
• This obligation applies to gifted, hybrid, commission and affiliate collaborations exactly as it does to paid ones.
• Both the Brand and the Creator are responsible for compliance. A Brand must not ask a Creator to omit, obscure or delay a disclosure, and a Creator must refuse any such request and may report it to us.

12.2 Legal and regulatory compliance

• You must comply with all laws applicable to you, including the advertising, e-commerce, anti-commercial-fraud, consumer protection, intellectual property, anti-concealment and data protection laws of the Kingdom of Saudi Arabia, and any equivalent laws in the country you operate from or target.
• Where the law requires an advertising or influencer permit for paid promotional activity, the Creator is responsible for obtaining and maintaining it, and the Brand is responsible for satisfying itself that the Creator holds it before contracting.
• You must comply with the terms, community guidelines and branded-content policies of every social platform on which content is published. Trendly is not responsible for a platform's decision to remove content, restrict an account or withhold platform-side revenue.
• Claims made about a product must be truthful, substantiated and not misleading. Medical, health, therapeutic, financial, investment or earnings claims require the Brand to supply valid substantiation and any required regulatory approval before publication.

12.3 Prohibited content

You must not create, request, publish or promote content that:

• is unlawful, or contrary to the public order, values or morals of the Kingdom of Saudi Arabia;
• is sexually explicit, sexually suggestive, or exploits or sexualises any person;
• involves, targets or depicts children in a commercial promotion without the verified consent of a parent or legal guardian and full compliance with applicable law;
• promotes alcohol, tobacco, vaping, narcotics, gambling, weapons, adult services, counterfeit goods, illegal financial schemes, or any product that may not lawfully be advertised;
• is hateful, discriminatory, defamatory, harassing, threatening, or demeaning towards any person or group on the basis of religion, gender, nationality, ethnicity, disability, age or any other protected characteristic;
• promotes self-harm, dangerous acts, or content likely to cause physical or psychological harm;
• is deceptive, including fake testimonials, undisclosed paid reviews, manipulated results, fabricated before-and-after material, or synthetic or AI-generated depictions of real people presented as genuine without clear disclosure;
• infringes any third party's rights, or discloses another person's private information without consent;
• disparages a competitor with unsubstantiated claims, or uses another brand's marks in a manner likely to confuse.

13. Respectful conduct and community standards

Trendly is a professional marketplace. Every User — Brand, agency, team member and Creator alike — is required to deal with others honestly, fairly and respectfully. The following applies to messages, calls, comments, briefs, reviews, on-set behaviour and any other interaction arising from the Platform.

13.1 Expected conduct

• Communicate professionally and in good faith, and respond within reasonable time to messages that concern an active Collaboration.
• Be clear and complete about expectations before an Offer is accepted, rather than after.
• Honour what you agreed, including deadlines, payment, deliverables, briefs, approvals and usage limits.
• Respect the other party's boundaries, working hours where stated, religious and cultural obligations, and personal privacy.
• Where a Collaboration involves a physical location, event or shoot, provide a safe environment, disclose relevant risks in advance, and never require a Creator to attend a private residence or unsuitable location.
• Raise problems directly and constructively through the Platform first, so there is a record.

13.2 Zero tolerance

The following will result in immediate action up to and including permanent removal from the Platform and, where appropriate, referral to the competent authorities:

• harassment, bullying, intimidation, stalking, or repeated unwanted contact;
• sexual harassment, sexual advances, sexually suggestive remarks, or any request for content, meetings or conduct of a sexual nature;
• discrimination or degrading treatment on the basis of gender, religion, nationality, ethnicity, tribe, disability, age, marital status or appearance;
• threats, incitement to violence, blackmail, extortion, or threats to damage a person's reputation or livelihood;
• requesting or pressuring a person to breach the law, to breach platform rules, or to omit a required advertising disclosure;
• sharing another User's private information, contact details, photographs or messages without consent;
• impersonating another person, a brand, a Trendly employee, or a public authority;
• abusive, obscene or demeaning language directed at another User or at Trendly staff.

13.3 Reporting

If you experience or witness any of the above, report it through the Platform or to [email protected] with any evidence available. We will review every report, may suspend an account while we investigate, and will not tolerate retaliation against a person who reports in good faith. Where a report concerns a criminal matter, you should also contact the competent authorities directly; we will cooperate with lawful requests.

14. Prohibited activities, fraud and platform integrity

14.1 Authenticity of audience and metrics

• You must not buy, sell, exchange or artificially generate followers, likes, views, comments, saves, shares, watch time or any other metric, and must not use bots, engagement pods, click farms, automation or incentivised engagement to inflate performance.
• You must not misrepresent audience size, demographics, location, engagement rate or past results, and must not present another Creator's work or metrics as your own.
• You must not edit, retouch or fabricate screenshots, insights, analytics or reports supplied to a Brand or to Trendly.
• We may audit any account for audience authenticity. Where we find fake or purchased engagement, we may remove profiles from search, cancel Collaborations, withhold or reverse payment, and terminate the account.

14.2 Prohibited use of the Platform

You must not:

• use the Platform for any unlawful, fraudulent or deceptive purpose, or to facilitate one;
• create multiple or fake accounts, or evade a suspension or ban;
• scrape, crawl, harvest, index or bulk-export data, profiles, contact details or analytics from the Platform, or use automated means to access it, except through an interface we have expressly authorised;
• resell, sublicense, or make the Platform or its data available to a third party, or use it to build or train a competing product, dataset or model;
• reverse engineer, decompile, probe, scan or test the vulnerability of the Platform, or bypass any authentication, rate limit or access control;
• upload malware, or interfere with the integrity, performance or availability of the Platform;
• send spam, unsolicited bulk messages or off-topic solicitations to other Users, including recruitment for unrelated services or schemes;
• use another User's account, or allow another person to use yours;
• manipulate ratings, reviews, search rankings or campaign performance metrics;
• misuse the dispute, refund, guarantee or support processes, including by submitting false evidence.

15. Off-platform dealing and anti-circumvention

Trendly invests in discovery, verification, escrow and support. Those services are funded by the fees charged on transactions that take place on the Platform.

• Where you are introduced to another User through the Platform, you must keep the commercial relationship arising from that introduction on the Platform — including negotiation, contracting and payment — for 12 months from the date of first contact.
• You must not solicit or accept an invitation to take a Collaboration off-platform in order to avoid fees, and you must not exchange personal contact details (phone numbers, private email addresses, payment handles or external links) for that purpose before a Collaboration is agreed.
• This does not restrict a genuine pre-existing relationship that you can evidence as predating the introduction, and it does not prevent you from working with anyone; it only requires that Trendly-introduced business is transacted on the Platform.
• If you breach this section, we may suspend or terminate your account, withhold funds or payouts owed to you, and recover from you an amount equal to the Platform Fees that would have been payable on the circumvented transactions, plus reasonable costs of recovery.
• Attempting to induce another User to breach this section — for example by offering a higher rate to move off-platform — is itself a breach.

16. Ratings, reviews and feedback

• Reviews and ratings must reflect a genuine experience of a real Collaboration, must be based on facts, and must be fair and free of abusive or discriminatory language.
• You must not offer, request or accept any incentive in exchange for a review, and you must not threaten a negative review to obtain a discount, a refund, extra deliverables or any other advantage. Review extortion by either party is a serious breach.
• You must not retaliate against a User for leaving an honest review, and you must not publish another party's confidential information in a review.
• We may remove or refuse a review that breaches these Terms, and we may display aggregate statistics such as completion, response and on-time delivery rates. We do not otherwise edit reviews to favour any User.

17. Connected accounts, analytics and verification data

• When you connect a social account, you authorise Trendly to access, through that platform's official API and within the permissions you grant, the profile, audience and performance data required to build your profile, verify your account and report campaign results.
• You may disconnect a Connected Account or revoke Trendly's access at any time through your account settings or through the social platform itself. Disconnecting may limit your visibility to Brands and our ability to verify results.
• Analytics, audience estimates, tier classifications, pricing suggestions and quality scores are estimates derived from third-party data. They may be incomplete, delayed or inaccurate, and they change as the source platforms change their APIs. They are provided without warranty.
• Data obtained about a Creator through the Platform may be used by a Brand only to evaluate, run and measure Collaborations. It must not be exported into a separate database for unrelated marketing, sold, or shared with third parties beyond what the Collaboration requires. Our handling of personal data is described in the Privacy Policy.

18. Confidentiality

• Campaign briefs, unreleased products, launch dates, pricing, commercial terms, audience data and any information marked or reasonably understood to be confidential must be kept confidential and used only for the Collaboration.
• Confidentiality obligations survive the end of the Collaboration for three years, and indefinitely for trade secrets and personal data.
• A Creator must not publicise an unreleased product, a campaign under embargo, or the terms of a Collaboration before the agreed date, and a Brand must not publicise a Creator's rates or private terms without consent.
• Where a separate non-disclosure agreement is signed between the parties, it applies in addition to this section.

19. Products, shipping, events and physical attendance

• A Brand supplying a product must ensure it is safe, lawful, correctly labelled, fit for the promoted purpose, and compliant with the requirements of the Saudi Food and Drug Authority or any other competent regulator where applicable.
• Risk in a shipped product passes to the Creator on delivery. Title passes on delivery unless the Offer states the item is a loan, in which case the Creator must return it in the agreed condition, at the Brand's cost, within the agreed period.
• A Creator must not resell a product supplied for review or for use in Deliverables unless the Brand agrees in writing.
• For events, shoots and in-person attendance, the Brand must state the location, duration, dress requirements, travel and expense arrangements, and any health or safety consideration in advance. A Creator may decline attendance at any location they reasonably consider unsafe or inappropriate, without penalty.
• Neither party may require the other to attend a private residence, to travel unaccompanied outside agreed hours, or to accept conditions that were not disclosed before the Offer was accepted.

20. Trendly's intellectual property

• The Platform, its software, design, structure, databases, analytics models, documentation, and the Trendly name, logo and marks are owned by Trendly or its licensors and are protected by intellectual property law.
• We grant you a limited, revocable, non-exclusive, non-transferable licence to use the Platform for its intended purpose, in accordance with these Terms. All other rights are reserved.
• You may not use the Trendly name, logo or brand assets without our prior written consent, except to state factually that you use the Platform.
• If you send us feedback, suggestions or ideas about the Platform, you grant us a perpetual, irrevocable, royalty-free right to use them without obligation or compensation to you.

21. Third-party platforms and services

The Platform integrates with third-party services including social media platforms (such as Meta, TikTok, Snapchat and YouTube), payment providers, cloud infrastructure and analytics providers. Those services are controlled by their own operators and governed by their own terms and privacy policies. We are not responsible for their availability, their decisions, changes to their APIs, or any loss arising from them. Links to third-party sites are provided for convenience and are not an endorsement.

22. Disputes between users and our resolution process

• Brands and Creators must first attempt to resolve a disagreement directly through the Platform's messaging, in good faith, within a reasonable period.
• If that fails, either party may escalate to Trendly support. We will ask both parties for evidence — the accepted Offer, the brief, submissions, messages and published links — and will review the record held on the Platform.
• Where funds are held in Escrow, Trendly may determine how those funds are released, in whole or in part, based on the evidence and these Terms. Both parties agree that our determination is final and binding as to the release of the escrowed funds, and authorise us to instruct our payment provider accordingly.
• Our determination on escrow release is an administrative decision about funds we hold. It is not a judgment on the parties' wider legal rights, and it does not prevent either party from pursuing any remedy available to them at law.
• Evidence exchanged off-platform, or agreements varied off-platform, may not be capable of consideration in our process. Keep your dealings on the Platform.
• We may decline to intervene in a dispute that does not concern funds we hold, that concerns a transaction taken off-platform, or that is brought more than 90 days after the Collaboration ended.

23. Suspension, termination and account closure

23.1 By you

You may stop using the Platform and close your account at any time from your account settings or by contacting support. You must first complete or fairly settle any active Collaboration and any outstanding payment. Closing an account does not entitle you to a refund of subscription fees already paid, except as required by law or by an applicable guarantee.

23.2 By us

We may suspend, restrict or terminate your access, remove your Content, cancel Collaborations, withhold funds pending investigation, or close your account — with notice where reasonably possible, and immediately where the circumstances require it — if:

• you breach these Terms or any policy incorporated into them;
• we reasonably suspect fraud, fake engagement, money laundering, chargeback abuse or any unlawful activity;
• your conduct harms, endangers or harasses another User, our staff or a third party;
• you provide false verification information or fail verification;
• we are required to act by law, by a regulator, by a court or by a payment provider;
• your account has been inactive for an extended period and holds no funds.

23.3 Effect of termination

• Collaborations that are already funded and in progress will, where practicable, be settled fairly in accordance with these Terms before an account is closed.
• Undisputed funds legitimately owed to you will be paid out, subject to verification, to any set-off we are entitled to, and to any legal hold.
• Licences granted to a Brand for Deliverables it has paid for survive termination for their agreed term.
• Sections that by their nature should survive — including ownership, licences, confidentiality, anti-circumvention, disclaimers, limitation of liability, indemnity, governing law and dispute resolution — survive termination.

24. Disclaimers

To the maximum extent permitted by applicable law:

• the Platform is provided “as is” and “as available”, without warranty of any kind, express or implied, including any implied warranty of merchantability, fitness for a particular purpose, accuracy or non-infringement;
• we do not warrant that the Platform will be uninterrupted, secure, error-free, or free of harmful components, or that defects will be corrected;
• we do not warrant the conduct, identity, solvency, honesty, skill or performance of any User, or the quality, legality or outcome of any Collaboration;
• we do not warrant the accuracy or completeness of analytics, estimates, audience data, pricing guidance or third-party data displayed on the Platform;
• any material downloaded or obtained through the Platform is accessed at your own discretion and risk.

Nothing in these Terms excludes or limits liability that cannot lawfully be excluded or limited, including liability for death or personal injury caused by negligence, or for fraud or fraudulent misrepresentation.

25. Limitation of liability

• Trendly is not liable for any indirect, incidental, special, consequential, exemplary or punitive loss, or for loss of profit, revenue, business, goodwill, reputation, opportunity, anticipated savings or data, however arising.
• Trendly is not liable for the acts or omissions of any User, for any Collaboration Agreement or its performance, for any dispute between Users, for content published by a User, or for a decision taken by a third-party platform.
• Trendly's total aggregate liability arising out of or in connection with these Terms and your use of the Platform, whether in contract, tort (including negligence), statute or otherwise, is limited to the greater of (a) the total Platform Fees you paid to Trendly in the 12 months preceding the event giving rise to the claim, or (b) SAR 1,000.
• These limitations apply even if a limited remedy fails of its essential purpose, and they reflect a reasonable allocation of risk that is reflected in the fees charged.

26. Indemnification

You will indemnify, defend and hold harmless Trendly, its affiliates, directors, employees, contractors and agents from and against any claim, demand, investigation, loss, liability, damage, cost and expense (including reasonable legal fees) arising out of or in connection with: your use of the Platform; your Content; your breach of these Terms or of any law; your breach of a Collaboration Agreement; any advertising, disclosure or consumer-protection claim relating to content you commissioned, produced or published; any tax, zakat or statutory contribution you failed to pay; or any dispute between you and another User.

27. Force majeure

Neither Trendly nor any User is liable for a failure or delay in performance caused by an event beyond its reasonable control, including natural disaster, epidemic, war, civil unrest, government action, regulatory change, strike, failure of telecommunications or internet infrastructure, cyber attack, or the outage, policy change or discontinuation of a third-party platform or payment provider. The affected party must notify the other promptly and use reasonable efforts to mitigate. If the event continues for more than 30 days, either party may cancel the affected Collaboration, and funds will be settled fairly in proportion to work performed.

28. Changes to the Platform and to these Terms

• We may modify, add or discontinue features of the Platform to improve the service, to comply with law, or for security or commercial reasons. Where a change materially reduces a paid feature you rely on, we will give reasonable notice and, where appropriate, a pro-rata credit or refund.
• We may amend these Terms. The updated version will be published on this page with a new “Last updated” date and version number.
• Where a change is material, we will give notice by email or in-app before it takes effect, and it will not apply retrospectively to Collaborations already agreed.
• Continued use of the Platform after the effective date of an updated version constitutes acceptance of it. If you do not accept a change, you must stop using the Platform and may close your account.

29. Governing law, jurisdiction and language

• These Terms and any dispute or claim arising out of or in connection with them, their subject matter or formation, are governed by the laws and regulations of the Kingdom of Saudi Arabia.
• The parties will first attempt to resolve any dispute with Trendly amicably by written notice to [email protected], and will allow 30 days for resolution.
• If the dispute is not resolved amicably, it will be submitted to the exclusive jurisdiction of the competent courts of the Kingdom of Saudi Arabia sitting in Riyadh, unless the parties agree in writing to arbitration under the rules of the Saudi Center for Commercial Arbitration, seated in Riyadh.
• These Terms are published in English and Arabic. In the event of any discrepancy, the Arabic version prevails for the purposes of interpretation and enforcement before the Saudi courts and authorities.

30. General provisions

• Entire agreement — these Terms, together with the documents they incorporate, are the entire agreement between you and Trendly regarding the Platform and replace any prior understanding on that subject.
• Severability — if any provision is held invalid or unenforceable, it will be modified to the minimum extent necessary or severed, and the remaining provisions continue in force.
• No waiver — a failure or delay in enforcing a right is not a waiver of it, and a single or partial exercise does not prevent further exercise.
• Assignment — you may not assign or transfer your rights or obligations without our prior written consent. We may assign these Terms to an affiliate or in connection with a merger, acquisition or transfer of assets.
• No third-party rights — no person other than you and Trendly has any right to enforce these Terms, save that our affiliates may enforce sections 24 to 26.
• Notices — we may give notice by email to the address on your account, by in-app message, or by posting on the Platform. Notices to us must be sent to [email protected].
• Electronic communication and records — you consent to contracting and receiving communications electronically, and agree that records held by the Platform (including Offers, submissions, approvals and message logs) are admissible evidence of what was agreed.
• Relationship — nothing in these Terms creates a partnership, joint venture, franchise, agency or employment relationship between you and Trendly.

31. Contact us

For questions about these Terms, to report a breach, or to raise a dispute, contact us: